Friday, April 9, 2010

The Best Way to Build a Twitter Account? Step by Step.

You signed up for Twitter, added a short bio, uploaded an avatar and are Tweeting regularly, but still nobody's following you.


Now what?
The way most Twitter users (especially new ones) build a base of Twitter followers is by following people themselves. Lots of people follow-back people who follow them, so by going out and following people you should be able to accumulate a lot of followers.


People who follow lots of people tend to have lots of followers themselves.


We see that most users have close to a 1:1 ratio of following to followers, meaning that many users follow-back those that follow them.
If your goal is to build a Twitter account with lots of followers, and we assume these factors have some sort of causal relationship, you should try to keep your ratio near or under 1 (following the same number of people as follow you or less).


Conclusion
The data shows that the best way to build a robust Twitter account is via a stepped approach. Follow a few people (a few of them will follow you back), then follow a few more. Don't go crazy following thousands of people. Do it slowly and build up your followers gradually.


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